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From Losing Millions to Their First Dollar of Profit: GGOB and Positive Psychology at Peterson Trucks

From losing millions to their first dollar of profit ggob and positive psychology at Peterson trucks blo

At the 26th Annual Gathering of Games, we had the opportunity to host Gregg Stebben from ForbesBooks Radio as he interviewed participants from this year's conference. In this interview, he highlights Peterson Trucks, a company that went from losing millions of dollars to three-time Great Game All-Star ChampionsCheck out his interview with Executive Vice President, Tom Bagwell.


Sneak Peek: What's Included in this Podcast

  • The shutdown of Tom's family business as inspiration and motivation to run his company differently.
  • Tom's experience with the Great Game of Business in academics, from a required reading to his master's thesis based on the Great Game of Business and positive psychology.
  • His background as a professor at California State East Bay, and how he incorporates his study of positive psychology at Peterson Trucks.
  • Positive psychology rituals and how they affect Peterson employees' behavior and performance. 
  • How the company started small in implementing GGOB through MiniGames, and transformed to All-Star status. 
  • Specific MiniGame examples and lessons learned at Peterson Trucks.

Listen to the full podcast to find out how this All-Star company will continue to take their Game to the next level.


Learn more about the company in

Peterson Trucks' 2018 All-Star case study  and video below.


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About The Great Game of Business

Our approach to running a company was developed to help close one of the biggest gaps in business: the gap between managers and employees. We call our open-book approach The Great Game of Business. What lies at the heart of The Game is a very simple proposition: The best, most efficient, most profitable way to operate a business is to give everybody in the company a voice in saying how the company is run and a stake in the outcome. Let us teach you how to develop a culture of ownership, where employees think, act and feel like owners.