All-Star Case Studies

Learn from the "Best of the Best" - the Great Game™ All-Stars

2018 Case Study - Advanced Services Pest Control

Organization Background

Advanced Services is a pest control company founded in 1986. “We are hired killers,” says Dena Thomas, the company’s president. “We kill bugs for a living.” The company also provides insulation and moisture control solutions as well.

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2018 Case Study - Be Found Online (BFO)

Organization Background

Be Found Online (BFO) is a Chicago-based digital marketing agency that delivers organic media, paid media, local search, and digital analytics solutions to medium-sized and enterprise-level businesses. BFO’s roots date back to 2009 when its two founders, Dan Golden (now President), and Steve Krull (CEO) left their big agency careers to create a more nimble and vibrant working environment. The company discovered the Great Game of Business based on its interest in the so-called “gamification” of business.

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Greene County Missouri

Company Background

Greene County is a county located in Southwest Missouri with a population of more than 275,000, making it the fourth most populous county in Missouri. Its county seat is Springfield – home of SRC and The Great Game of Business. Due to the success of companies like SRC, Bass Pro Shops and O’Reilly Auto Parts, Greene County ranks in the top five counties nationwide based on economic strength and viability.

The administrators of Greene County, Missouri, had long admired the business practices of one of its homegrown companies, SRC Holdings. While running a public-sector organization is very different than running a for-profit business, county administrators believed they could benefit by implementing some of the GGOB’s best practices.

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Kindermusik International

Company Background

Kindermusik International (Greensboro, NC) is an award-winning provider of innovative music-education programs for young children (up to age 7) and their parents and caregivers. Its 5,200 licensed educators in 35 countries teach music and movement classes using Kindermusik’s own age-appropriate lesson plans, books, audio CDs, instruments, games, and other activities. The 25-year-old company is managed by its 55 enthusiastic employee-owners.

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2019 Case Study - Macayo’s Mexican Kitchen

Company Background

The Macayo’s family-owned restaurant tradition began in 1946, when Woody and Victoria Johnson opened their first café in Phoenix. Today, Macayo’s Mexican Kitchen is an award-winning chain of 14 restaurants that ring up annual sales of $35 million. Its 1,200 employees have been playing The Great Game of Business since June 2008.

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Advantax Group

Company Background

David LeVan founded Advantax Group, which provides corporate property tax consulting and compliance services, back in 1995 after a successful career working at Kraft Foods and Coopers & Lybrand. While the company has a 20-year track record in saving its clients time and money, it was a chance encounter with Tom Walter of Tasty Catering in Chicago in 2012 that turned LeVan on to the potential opportunities of embracing the GGOB in his business – an effort the firm kicked off in January 2013.

Business Challenges

For years, LeVan admits he struggled to find the best way to share his firm’s financial num-bers with his associates. “As an owner, you can feel the pressure of owning all the num-bers,” he says, noting that the firm’s projects were also largely run inside silos where infor-mation wasn’t readily shared. “I was intrigued by the idea that if we gave people the con-text, we could get everyone on the same page and more engaged in the business.”

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Chuck Latham Associates

Company Background

Chuck Latham Associates (CLA) is a leading broker in the specialty retail areas of pet care, equine products and sporting goods. Its capable team (120 full-time and up to 1,000 part-time associates) helps client's exceed their distribution goals by providing sales, marketing and retail services and expertise. The $19-million company, based in Colorado, has been playing The Game since 2007.

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Case Study - McGinnis Sisters Special Food Stores

Company Background

McGinnis Sisters, based in Pittsburgh, is a $19-million family-run business of three popular, upscale food markets that sell a variety of gourmet delicacies, signature dishes, ethnic specialties and farm-fresh produce, meats and cheeses. The company‟s 215 team members (87 are full-time) have been using Great Game principles since 2005.

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