---
title: The Great Game of Business' Influence on Southwest Airline's Cutting Edge Culture
description: "Check out Gregg Stebben's ForbesBooks Radio interview with Ann Rhoades, author of Built on Values: Creating an Enviable Culture that Outperforms the Competition"
---

[The Great Game of Business Blog ](https://www.greatgame.com/blog)

# [The Great Game of Business' Influence on Southwest Airline's Cutting Edge Culture](https://www.greatgame.com/blog/forbes-books-radio-with-ann-rhoades)

 Written by [The Great Game™ Team](https://www.greatgame.com/blog/author/the-great-game-team) | Nov 7, 2018 10:08:47 PM

**

*At the 26th Annual Gathering of Games, we had the opportunity to host Gregg Stebben from ForbesBooks Radio as he interviewed participants from this year's conference. *Check out his interview with our 2018 Keynote Speaker, Ann Rhoades.**

 

###  A Sneak Peak: What's Included in the Podcast

- Ann Rhoades' background with companies including Southwest Airlines, JetBlue, DoubleTree Hotel, and PF Chang's.
- Ann's experiences that led to her book, *[Built on Values: Creating an Enviable Culture that Outperforms the Competition](http://peopleink.com/builtonvalues.html).*
- Ann's role in the People Department at Southwest Airlines, and how the Great Game was implemented at the company with the help of Jack Stack.
- The powerful impact of Great Game practices at Southwest and how they saved 15% in healthcare costs. 
- Her role as a founding executive at People Ink,  formed in 1999 to create organizational cultures based on values and performance.
- Bridging the gap for women in leadership.
- The Great Game of Business and Millennials- a generation speaking up about what employees have wanted all along.

  

###  More about Ann Rhoades:

After 25 years in leadership roles with organizations such as Southwest Airlines, JetBlue Airways, DoubleTree Hotels, and PF Chang’s China Bistros, Ann Rhoades is a leading expert on building values-based organizations. She has proven that when implemented correctly, this kind of [corporate culture](https://www.greatgame.com/the-fundamentals/workplace-culture) not only creates a great work environment for employees but also increases all other performance measures.

Based on her decades of experience driving trailblazing corporate cultures, Ann wrote [*Built on Values: Creating an Enviable Culture that Outperforms the Competition*](http://peopleink.com/builtonvalues.html), in which she reveals exactly how leaders can create winning environments that allow their employees and their companies to thrive.

 

 

**Other articles you might like:**

- [An Outsider's Perspective on the Gathering of Games](https://www.greatgame.com/blog/an-outsiders-perspective-on-the-gathering-of-games) by ForbesBooks' Gregg Stebbens
- [ForbesBooks Radio Interview: Thomas Hill, Kimray ](https://www.greatgame.com/blog/forbes-books-radio-with-thomas-hill)
- [ForbesBooks Radio Interview: David Stern- Practice Velocity](https://www.greatgame.com/blog/forbes-books-radio-with-david-stern)

[View full post](https://www.greatgame.com/blog/forbes-books-radio-with-ann-rhoades)

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